The Client

Certa’s AI platform makes it easy to digitize and manage the lifecycle of all your suppliers, partners, and customers. With automated onboarding, contract lifecycle management, and ESG management, Certa eliminates onboarding bottleneck, while maintaining all compliance and risk controls.

The problem

Certa wanted to better understand their competitors' products and the market landscape to help inform the marketing and help their sales team close more deals.

Headquarters

Saratoga, California

Industry

SaaS

Funding

Series B

Company size

100+ employees

Target market

Global

Website

The solution

We conducted a series of competitor analysis reports on seven key competitors. Our reports provided insights on: approach to market, product overviews, positioning, pricing, how to sell, key weaknesses, key strengths, customer targeting, sales plays and objection handling.

The story behind the logo

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