Launched in 2022, PiQ Suite aggregates essential news, data, apps and tools for traders from over 100 sources within a single, fully customisable dashboard.
PiQ had a strong social media following and a great product but no clear messaging to show the world what they were doing. They were looking to relaunch their product and ramp up their marketing efforts but needed a consistent brand and message.
London, UK
Fintech, SaaS
Pre-seed
We created a brand, messaging document and website for PiQ to help them promote their platform. We also provided a range of email, social media and deck templates to help elevate their ongoing marketing.
The central eye icon is all about keeping a lookout on market news, while also invoking the protective concept of the "evil eye." The parentheses denotes the curated news headlines and the hexagonal shape pays homage to traditional trading floor layouts, whilst also representing the unified hub of diverse news streams.
"The team were absolutely exceptional to collaborate with, offering invaluable assistance right from the outset. Through every step, they guided us with strategic insights and expertise, significantly increasing awareness of our platform and generating excitement for our brand."